Glossary

Featured Snippet

A highlighted answer box at the top of Google search results that directly answers a question, pulled from a web page and displayed with a link to the source.

See How It Works Book a Demo

SEO

What Is Featured Snippet?

Featured snippets (also called "position zero") are extracted answers that Google displays above the first organic result. They appear for question-based queries and can take the form of paragraphs, lists, or tables. For dealerships, featured snippet opportunities include service-related questions ("how often should I change my oil"), buying process questions ("what credit score do I need to buy a car"), and comparison queries ("SUV vs crossover"). Content optimized for featured snippets should directly answer the target question in 40-60 words, use clear heading structure, and provide supporting detail below. Featured snippets are also a primary source for AI Overviews.

Related Terms

Rich Snippet

An enhanced search result that displays additional information beyond the standard title and description - such as ratings, prices, FAQ answers, or event details.

AIO

An AI-generated summary that appears at the top of Google search results, synthesizing information from multiple web sources to answer a query directly.

Zero-Click Search

A search query where the user gets their answer directly on the SERP (from a featured snippet, knowledge panel, or AI Overview) without clicking through to any website.

Deep-Dive Guides

/resources/get-cited-by-ai

Back to Full Glossary

Diverse team of dealership professionals standing together

Don't Wait

Build Before You Need To

The teams gaining ground aren't reacting faster. They're building a content system that works for them even when they're not working on it.

That advantage grows every month.

Start Free

We Rise Together.