The Content Operating System for Modern Dealership Visibility
Hrizn helps dealership marketing teams build, govern, and scale helpful content that ranks in search, gets cited in AI answers, and builds local authority, without fragmentation or bottlenecks.
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Visibility Has Changed. Most Toolsets Haven't.
Search rankings alone don't win anymore. AI systems like ChatGPT and Google AI Overviews answer questions before a click ever happens. Local credibility — reviews, location pages, community content — shapes decisions earlier. Expertise now matters as much as output.
Yet most dealership software setups are still built around disconnected tools and linear workflows. New acronym every year. Same fundamentals every time.
Hrizn exists because content needs to be structured as infrastructure — connected, reusable, and compounding — not just published as posts.
What a Content Operating System Actually Enables
Research & Intelligence
Understand what customers are actually searching for, how your local market is shifting, and where content gaps give you an opening — in real time.
Execution & Reinforcement
Create once. Improve continuously. Strengthen the content you already have instead of starting over every quarter.
Governance & Scale
Let more people create content without sacrificing your brand voice, factual accuracy, or OEM (manufacturer) compliance.
Together, these form a system where every article, landing page, and description strengthens the next — so your visibility grows over time instead of resetting with every campaign.
What Changes When Content Becomes Infrastructure
Dealerships using Hrizn consistently report:
Broader keyword coverage across Google, Bing, and AI tools like ChatGPT and Perplexity
Higher organic rankings from consistent, well-organized content
Content that AI search tools cite and reference in their answers
Improved Google Ads Quality Scores — meaning lower cost per click
Faster execution with less rework
Clearer decision-making when every team works from the same content system
Broader keyword coverage across Google, Bing, and AI tools like ChatGPT and Perplexity
Higher organic rankings from consistent, well-organized content
Content that AI search tools cite and reference in their answers
Improved Google Ads Quality Scores — meaning lower cost per click
Faster execution with less rework
Clearer decision-making when every team works from the same content system
Not because they worked harder. Because the system worked better.
Content for Every Major OEM
Trusted by top Groups & Dealerships
Real Results,
Real Dealerships
+60.7%
YoY Organic Growth
After we committed to publishing consistently... sometimes daily... that's when organic stopped being a supporting channel and became a real growth engine for us.
R
Robert Smith
Marketing & Digital Strategy, Sunset Hills Subaru
Designed to Work With What You Have
Hrizn is built to work alongside OEM (manufacturer) programs, agency partners, and the technology platforms you already use — not replace them.
OEM (Manufacturer) Programs
Works with your existing manufacturer compliance and co-op programs
Agency Partnerships
Built for agencies managing content across multiple rooftops
Google Integrations
Google Business Profile, Search Console, and Analytics built in
Open Integrations
Connects with your DMS, CRM, and other dealership tools
Because visibility is no longer owned by one tool.
Explore our partners
Introducing Hrizn 4.5
• Research that shows what your customers are searching for right now
• Instant content improvement and SEO optimization
• Brand voice controls that keep every piece of content on-brand
• End-to-end Google integration — Business Profile, Search Console, and more
• Professional page layouts that publish fast
Hrizn 4.5 strengthens the entire platform — not just the content it produces.
Explore what's new →
Build Before You Need To
The teams gaining ground aren't reacting faster. They're building a content system that works for them even when they're not working on it.
That advantage grows every month.
Start FreeWe Rise Together.