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VCTRS logo
Hrizn partner

VCTRS

Dealerships drown in data and starve for context. We syndicate operational intelligence so you never start over again.
About
About VCTRS

Every dealership in America runs on a tech stack that doesn't talk to itself. CRM in one corner, DMS in another, a marketing vendor nobody remembers signing up for, and a spreadsheet someone's cousin built in 2019. Six figures a year on software that collectively knows less about the business than the GM's notebook. We think that's a problem worth solving. VCTRS is a new kinda of marketing agency with a pattern discovery engine for automotive retail. We capture how a store actually operates, then surface patterns across the network that no single GM could see from inside one rooftop. Context compounds. Sitting on top is one of the more opinionated digital marketing practices in the industry. Managed SEO, content strategy, and media operations for dealers tired of paying five vendors for the same Google Ads screenshot. As HRIZN partners, we deploy their content engine the way it was built to be deployed, with humans who actually speak dealer pulling the levers. Clear visibility into what's running, what's working, and which vendor on your stack is carrying weight versus along for the ride. Built by automotive operators with two decades in the industry and engineers who actually ship. HRIZN partner. Vendor-agnostic by design. The retail automotive stack is a haunted mansion. We turn on the lights.

Capabilities
Services
SEO
Content strategy
AI content production
Social media
Paid media
Website dev
CRO
Reputation & reviews
Email marketing
Inventory merchandising
Photography / video
Compliance
Analytics
Training
Fixed ops marketing
OEM focus
Brands they know
Ford
GM
Stellantis
Toyota
Honda
Nissan
Hyundai
Kia
Mazda
Subaru
VW
Audi
BMW
Mercedes
Porsche
Volvo
JLR
Lexus
Acura
Infiniti
Genesis
Tesla
Rivian
Lucid
Powersports
RV / Marine
Independent / all
Coverage
Regions served

National · AL · AK · AZ · AR · CA · CO · CT · DE · FL · GA · HI · ID · IL · IN · IA · KS · KY · LA · ME · MD · MA · MI · MN · MS · MO · MT · NE · NV · NH · NJ · NM · NY · NC · ND · OH · OK · OR · PA · RI · SC · SD · TN · TX · UT · VT · VA · WA · WV · WI · WY · DC · AB · BC · MB · NB · NL · NS · ON · PE · QC · SK

Fact sheet
Headquarters

Costa Mesa, California, United States

Founded

2026

Years in automotive

25+

Dealer scale

100+

Languages

English, Spanish, Mandarin

Primary contact

Zach Hendrix, Partner

Phone

9495730743


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